Kodak T570 & T700 cameras
The T570 & T700 cameras were some of Kodak's first to use APS technology; the brief was to create fresh designs that would differentiate them from competitors' traditional film cameras. In response we introduced an innovative 'wrap-around' construction quite different to how cameras were normally built. The opportunities arising from this approach flowed through to form, detailing, colour and materials and enabled us to produce products possessing a thoroughly distinctive and seamless design language.
project with Hollington Associates